What is Deals by Original Source Data 2 Metric
This is a metric that tracks the number of deals initiated from the second source where a lead first interacted with your business.
Importance of Identifying Key Revenue Sources
Understanding which sources are generating the most deals helps businesses optimize their marketing strategies and maximize revenue.
Key Considerations for the Deals by Original Source Data 2 Metric
It's important to consider all points of contact that a lead has with your business, not just the initial interaction. The second source could be just as, if not more, influential in generating deals.
Optimizing the Deals by Original Source Data 2 Metric
Businesses can maximize the value of this metric by analyzing the data and adjusting their marketing strategies to focus more on the sources that are proven to generate the most deals.