Discover What’s Hiding in Your Data
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Compare any two groups in seconds and surface the exact factors that set them apart.
Compare Your GroupsYou can see that Group A performs better than Group B, but understanding the real drivers requires endless manual analysis.
Looking at one attribute at a time misses critical combinations. The magic often happens when Region × Plan × Usage align.
By the time you've created dozens of cross-tabs and pivot tables, the business has moved on and decisions are made on gut feel.
Capability | Old Way in BI Dashboards | Scoop Group Analysis |
---|---|---|
Analysis Method | Create two reports, manually compare | Single model weighs all variables simultaneously |
Variable Interactions | Can miss complex combinations | Decision tree shows multi-attribute rules with lift |
Refresh Process | Duplicate filters, rebuild reports | One-click refresh with new cohorts |
Output Format | Numbers and percentages only | Narrative explanation + visual tree + raw rules |
Actionability | Results stuck in charts | Probability scores sync directly to CRM |
Pick any filter for your focus group (churned customers, top performers, new pricing tier). Optionally compare against another group or everyone else.
Advanced ML builds a model that predicts group membership, weighing all variables to find the most distinguishing factors.
Get plain-English narratives, visual decision trees, and probability scores that sync to your CRM for immediate action.
"What differentiates healthy vs. at-risk accounts?"
"Why did Beta users activate faster?"
"Why does Region A beat Region B this quarter?"
"What's unique about campaign responders?"
Time: ~3 minutes. No SQL, no Python, no data science degree.
Select dataset & date range
Define focus group filter
Add comparison group (optional)
Click "Explain Groups"
Save scores to CRM
Understand exactly what puts a record in or out of your target segment. No more guessing.
Goes beyond surface KPIs to uncover hidden attribute interactions that truly matter.
Group probabilities become live CRM fields driving journeys, alerts, and playbooks.
"Change the group definition, rerun, and watch the narrative update instantly. Iterate at the speed of thought."
Expose the precise levers distinguishing your segments.
Empower every team to act on them immediately.