What is the New Users by Platform Metric
This is a Google Analytics 4 metric that quantifies the number of first-time users visiting your website or app, categorized by the platform they are using, such as desktop, mobile, or tablet.
Why New Users by Platform Matters
This metric is crucial as it helps businesses understand their audience better and identify which platforms are most effective in attracting new users.
Key Considerations for New Users by Platform
When analyzing this metric, it's important to consider factors such as the type of content you are promoting, the demographic of your target audience, and the specific devices they are likely to use.
Maximizing the New Users by Platform Metric
By understanding which platforms are driving new user traffic, businesses can tailor their marketing strategies to target these platforms more effectively and potentially increase their reach and conversions.