Domain Intelligence | Scoop
Domain Intelligence
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For BI & Analytics Teams

What if your best analyst never slept?

Domain Intelligence captures how your experts actually think — then runs those investigations across every location, every day, without being asked.

Not another AI bolt-on. This sits on top of your existing Snowflake, Power BI, or Tableau.

Wake up to completed investigations

Domain Intelligence runs autonomously — scanning your entire operation, flagging what matters, and delivering a finished report before your morning coffee.

Every week, DI does this automatically

No questions asked. No analyst required. Here's what happens:

1Scanned all 127 stores

Checked inventory levels, sales trends, and conversion rates across every location

2Flagged 3 with warning signs

Inventory growing faster than sales, conversion rates dropping — classic distress signals

3Dug into each one

24 months of traffic patterns, customer segments, category performance, returns data

4Traced back to root causes

Found when things changed, what led to it, and how it compares to healthy stores

5Delivered to your inbox

Full report with findings, open questions, and prioritized next steps — ready when you are

Confidential Analysis
Store Performance Investigation
3 stores analyzed · 24-month baseline

Executive Summary

Three stores exhibit critical operational distress with inventory growing 12-18% while same-store sales decline up to 9%. Days Inventory Outstanding has increased 25-42% year-over-year.

⚠️ Critical Finding

All three stores show inventory accumulating faster than sales—capital is getting locked in products that aren't moving. Store B is most concerning: traffic barely growing while sales declined 9%.

StoreTrafficSalesInventory
Store A+8%-4%+12%
Store B+3%-9%+15%
Store C+10%-2%+18%

Key Findings

  • Systematic overstock: All stores show inventory growing 12-18% while sales decline 2-9%, indicating demand forecasting failure
  • Store A: Volatile traffic (3K-15K monthly visitors), improving sell-through (65%→80%), but losing mid-tier repeat customers (Silver -20%, Gold -24%)
  • Store B: Conversion crisis—rate dropped from 38% to 26%. Platinum customers down $30K (-18%)
  • Store C: Returns exploding—up 178% in apparel, 485% in accessories—totaling $545K despite strong transaction values
  • Acquisition divergence: Store A gaining new customers (+424%), Store B struggling (-14%), Store C collapsing (-53%)

🔍 Store B Discovery Path

Store B showed different distress patterns. After 22 consecutive months of explosive growth (17-70% YoY), same-store sales turned negative for the first time.

Conversion rate analysis revealed a crisis: store conversion dropped from 38% baseline to 26%—fewer visitors are making purchases.

Customer segmentation identified the revenue bleeding: Platinum tier (highest-value customers) down $30K (-18%), Bronze tier down $10K (-75%). Total customer spending declined from $322K to $282K.

Category analysis showed apparel declining 18% YoY while accessories remained relatively stable—suggesting targeted rather than systemic issues.

Open Questions

  • Why does Store C experience 178-485% increases in returns when average transaction values remain strong—quality issues, sizing, or showrooming?
  • What external factors drive Store B's conversion collapse from 38% to 26%—competitive pressure, pricing, or merchandising failures?
  • Why are mid-tier repeat customers (Silver/Gold) churning at Store A despite improving sell-through—switching to competitors?
  • What operational changes caused Store A's extreme traffic volatility from 3K to 15K monthly visitors?

Investigation Methodology

1
Universal Screening

Screened all stores against DIO, same-store sales, inventory growth, conversion rates

2
Threshold Flagging

Identified stores where inventory growth > sales growth, DIO increase > 20% YoY

3
Multi-Dimensional Diagnostic

24-month analysis across traffic, segmentation, category, merchandise flow, inventory

4
Pattern Recognition

Identified inflection points, leading indicators, peer comparisons

5
Insight Synthesis

Actionable insights, open questions, risk prioritization

We encode how your experts actually think

Through a structured onboarding process, we capture YOUR specific investigation logic — not generic analytics patterns.

Investigation sequences

The exact steps your analysts take when something looks off. "First check this, then compare to that, then look for this pattern."

"If same-store sales drop > 5%, check traffic first, then conversion, then basket size..."

Your specific thresholds

Not generic alerts. YOUR numbers. What's normal for YOUR business, YOUR segments, YOUR seasonal patterns.

"Conversion baseline 32-35% for urban stores, 28-32% for suburban..."

Pattern recognition

The combinations that signal something specific. Not just "metric went down" but "these three things together mean this."

"Strong traffic + dropping conversion + rising returns = browse and bounce"

Prioritization rules

What matters most, in what order, for which stakeholders. So the right people see the right things first.

"Regional managers see their locations first, sorted by revenue impact..."

It sits on top of your stack — not instead of it

Domain Intelligence adds an investigation layer that makes everything you've already built more useful.

Domain Intelligence
Workflow orchestration • Business logic • Expert systems
Scoop
AI Query Layer
Natural language to SQL • Semantic search • Chat
Power BI CopilotSnowflake CortexTableau Pulse+more
BI & Visualization
Dashboards • Reports • Ad-hoc analysis
Power BITableauLooker+more
Data Infrastructure
Storage • Transformation • Governance
SnowflakeDatabricksBigQuery+more

The insight: Copilot and Cortex are AI wrappers for your data. Scoop is an expert system that orchestrates analysis the way your best analysts would — automatically, at scale.

An analyst that scales.

Like giving every location its own dedicated analyst — running investigations, finding issues, and surfacing what matters.

Proactive briefings

Every morning, you get a briefing that your best analyst would give you — already investigated, already prioritized, waiting for you.

Every location, every day

Not just the ones that triggered alerts. Every location gets the same investigative attention your best analysts would give it.

Gets smarter over time

As you react to briefings, it learns. Threshold too sensitive? Pattern not relevant? Feedback loops make it better every week.

Ready to clone your best analyst?

See how Domain Intelligence can encode your team's expertise and run investigations automatically across your entire operation.

Book a Discovery Call

30 min call • See it with your data • No commitment

© 2025 Scoop Analytics Inc. • Domain Intelligence